Always trim the wick to 1/4 inch.  Allow a melt pool of 1/2 inch deep to form during every burn.  Burn your candle on a heat resistant surface and away from drafts and flammable objects. 

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Never leave a burning candle unattended.  Keep candles out of the reach of children and pets.

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Make sure to never burn your candle for more than 4 hours.  Burn out your candle by either using a candle snuffer or just simply closing your eyes and gently blowing it out.